John Bogle launched the first retail index fund in 1976. His idea — own the whole market at rock-bottom cost instead of trying to beat it — has since been validated by decades of data: 80%+ of actively managed funds underperform their benchmark index over 10+ years.
The three major brokerages compared
| Brokerage | Account minimum | Best index fund | Expense ratio |
|---|---|---|---|
| Fidelity | $0 | FZROX (Total Market) | 0.00% |
| Schwab | $0 | SWTSX (Total Market) | 0.03% |
| Vanguard | $0 (ETF) | VTI (Total Market ETF) | 0.03% |
Which index: S&P 500, Total Market, or World?
- S&P 500 (VOO, FXAIX, SPY): 500 largest US companies. The benchmark. ~10-11% historical annual return. Simple and solid.
- Total US Market (VTI, FZROX, SWTSX): ~3,500 US companies including small/mid-caps. Marginally more diversified than S&P 500 with near-identical historical returns.
- Total World (VT): ~9,000 companies globally. More diversified, slightly lower historical returns than US-only — but reduces home-country risk.
Dollar-Cost Averaging: the most reliable entry strategy
Invest a fixed amount on a fixed schedule regardless of market conditions. $500 on the 1st of every month buys more shares when markets are down and fewer when they're up — automatically averaging your cost basis down over time. It eliminates the impossible task of "timing the market."
📈 Investment Growth Calculator
How to set up automatic investing
- Open a brokerage account (Fidelity, Schwab, or Vanguard — all free)
- Choose your index fund (FZROX, SWTSX, or VTI are all excellent starting points)
- Set up automatic monthly investment on your payday
- Enable dividend reinvestment (DRIP)
- Review allocation annually — not monthly
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About the author

Enrique 'Kike' Faúndez is an Information Systems and Management Control Engineer from Universidad de Chile, with master’s degrees in Finance from Universidad de Chile and Industrial Engineering from Pontificia Universidad Católica de Chile. He has 15+ years of experience in regulated financial services across finance, operations, and digital product development. He founded CashControlly in Santiago, Chile, with the conviction that personal financial control should not be a privilege, but an accessible and well-designed tool.
- Master's in Finance, Universidad de Chile
- Master's in Industrial Engineering, Pontificia Universidad Católica de Chile
- Information Systems and Management Control Engineer, Universidad de Chile
- AI and ITIL certifications
- 15+ years in regulated financial services
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